Newton Running announced its certification as a B Corporation. The prestigious designation is awarded to companies that strive to solve social and environmental problems and meet higher standards of social and environmental performance, transparency and accountability.
“Newton is committed to building a socially and environmentally responsible company that helps people run better. We are helping others through our involvement in a diverse range of philanthropic and sustainability efforts, both in our community and abroad,” said Jerry Lee, Newton Running co-founder and CEO. “We worked hard to achieve this distinction and we’re particularly proud to be the first certified B Corporation that is solely focused on developing performance running shoes. Giving back bonds our team and allows us to live our mission of making every stride better.”
In order to qualify as a Certified B Corporation, Newton Running had to meet strict standards of social and environmental performance. B Corporations are companies that use the power of business to solve social and environmental problems. Newton strives to make every day better than the last and taking care of the planet and its people are a part of the company’s core values. Achieving B Corp status highlights the hard work done by everyone at Newton and will help keep the company and those associated with Newton Running® accountable for making business a force for good